B2B Paid Marketing
That Measures
Success in Revenue.

We run, measure and optimize cutting edge
B2B campaigns for maximum pipeline impact.

Our Approach

Trusted by Forward-Thinking B2B Companies

You have an in-demand product, a clear target audience, and a sales team eager to get closing. Generating qualified leads that convert into customers should be a breeze. But…

Your past PPC campaigns flooded you with unqualified leads, wasting your team’s time and resources
Previous agencies treated your complex B2B offering like a consumer product, missing the mark entirely
Ad platforms are shifting towards AI-driven, real-time optimization that requires large volumes of conversion data – which you’re still building
The B2B sales cycle demands a nuanced approach to campaign measurement and optimization, leaving you overwhelmed by data integration and analysis
You’re tired of yes-men consultants who prioritize renewals over results, leaving you with vanity metrics instead of revenue
Your in-house efforts feel like “random acts of marketing” without a cohesive, data-driven PPC strategy
The ever-changing landscape of privacy regulations and cookie deprecation has you concerned about the future of your digital marketing efforts

If this sounds familiar, it’s time we talk.
You need Capital C.

Book a Strategy Call

“Christina, has been an invaluable asset to our team, expertly managing our search engine marketing strategy for the past 2 years.

Her unrivalled knowledge, responsiveness and dedication to understanding our needs have been exceptional. Christina truly feels like an extension of our team and we couldn’t imagine achieving success without her.

I highly recommend her services for anyone looking to elevate their SEM strategy.”

Fred Gulliford, Head of Brand, Europe at CBRE

Christina Brauer, innovating B2B marketing as founder of Capital C

8+ years of B2B PPC mastery, turning low-frequency data into high-impact results.

Watch ad platforms finally work for you, not against you. Your B2B-specific data challenges? Solved with our proven optimization playbook. Integrating with your CRM, we’ll deliver campaigns that bring the right customers, not just clicks.

Our approach is backed by comprehensive, on-demand reporting that links ad data to CRM and revenue figures. Get real-time insights on paid marketing’s impact on business outcomes, beyond vanity metrics.

With Capital C, you’re not just running campaigns; you’re building a data-driven revenue engine.

Book a Strategy Call

Results we achieved for our various clients:

1x ROAS
improvement in lead gen campaign
90%
increase in enterprise-level leads in 6 months
1x
landing page conversion rate uplift through AB-testing

Level up your
business success

Ready to turn your paid marketing into a streamlined revenue engine? Fill out our contact form for a complimentary 45-minute strategy session. We'll analyze your unique challenges and outline how our approach can elevate your paid marketing efforts.

After submitting the form, expect to hear from us within 1-2 business days. We're excited to explore how we can supercharge your B2B marketing together!